Jacques Cousteau once said that “People protect what they love” so our mission is to develop innovative ways to encourage greater care for our blue environment. Our journey started with a small group of sports people who derive a large part of their inspiration from competing in the natural environment. We decided to share their stories, images and content with a wider audience and set up the Blue Project to communicate beyond their own fanpages. Next up was to create a simple, fun and competitive way to involve more people.

I’m racing for The Blue Project for my Les Sables Azores race, starting tomorrow at 13:02 (12:02 UK time) we will set off from Les Sables D’Olonne, racing solo down to Horta in the Azores, and back again.

The course covers 2600 miles and expected to take 10-12 days per leg.

Follow Blue Project and myself on the race tracker.